Top 100 Nil Earners 2024 Predictions. More than half of the endorsements (52%) landed by the top 100 athletes based on the number of nil deals in that timeframe “went to women,” compared to 38% the year. Find out who leads in name, image, and likeness (nil) valuations in college and high school sports.

With the eyes of the nation fixed on the ncaa tournament’s hardwood, these five players stand as the highest nil earners in the 2024 march madness, per on3. A ranking of college basketball recruits.